The Government of Catalonia subsidises us with the eTrade Coupon

Project to boost the internationalisation of companies through digital channels

In Prada Nargesa we have been subsidized with the project ‘ACCIÓ’ promoted by the Generalitat de Catalunya.

The ACCIÓ program grants us the International eTrade Voucher. The Coupon wants to encourage international promotion through digital channels. During this year 2022, in Nargesa we have been advised with our strategic projects of internationalization, in all phases of our digital actions and with a vision of the future.

We are grateful for the accompaniment and the Strategic Plan carried out by ACCIÓ, both through the analysis of presence, strategy and proposals for action.

The International eTrade Coupon of the Generalitat of Catalonia

Encouraging Business Internationalisation In an increasingly connected world, business internationalisation has become a strategic priority. The Government of Catalonia recognises this need and has created an invaluable tool to support companies in their global expansion: the eTrade International Coupon.

The International eTrade Coupon is an initiative promoted by the Government of Catalonia through its ACCIÓ programme. This coupon is a powerful lever that seeks to stimulate the internationalisation of Catalan companies through the use of digital channels. In a world where online presence is essential, this coupon becomes an invaluable resource.

Benefits of the eTrade International Coupon

1. Strategic Advice: The ACCIÓ programme offers first-class strategic advice. Beneficiary companies receive specialised guidance in all phases of their digital actions, from planning to implementation.
2. Vision for the Future: The focus of the International eTrade Voucher is not limited to the present; it also encompasses the vision for the future. Participating companies are guided to develop sustainable digital strategies that will enable them to maintain a successful presence in the international market in the long term.
3. International Promotion: The main objective of the voucher is to encourage international promotion through digital channels. This includes expanding the company's online presence, promoting products and services in international markets and building global business relationships.

Companies that have had the opportunity to benefit from the International eTrade Voucher of the Government of Catalonia highlight the importance of this initiative for their success in the international arena. The accompaniment and strategic plan provided by ACCIÓ are essential to navigate the complex world of digital internationalisation.

In short, the Generalitat de Catalunya's eTrade International Coupon is an invaluable resource for companies looking to expand their horizons in the global marketplace. With a focus on digital strategy and ongoing support, this voucher boosts business internationalisation and paves the way for success in the digital world. If you are considering expanding your operations internationally, this initiative could be your key partner in this exciting journey.

The Importance of Business Internationalisation through Digital Channels

Business internationalisation through digital channels has become an essential business strategy in the modern era. This trend is not only an option, but a necessity for companies seeking sustainable growth and expansion of their horizons. Below, we explore why it is so important for companies to internationalise through digital channels:

1. Access to Global Markets: Digitisation allows companies to reach audiences around the world without traditional geographic barriers. This significantly expands market potential and growth opportunities. By optimising their online presence through effective strategies, companies can increase their visibility and attract international customers more effectively.
2. Reduced Costs: International expansion traditionally required significant investments in physical infrastructure and human resources abroad. However, digital channels allow for more agile and cost-effective entry into new markets.
3. Global competition: In an increasingly competitive world, companies must be prepared to compete globally. Those that internationalise through digital channels can keep up with trends and adopt innovative strategies more quickly.
4. Adapting to Demand: Digital channels provide valuable data on consumer behaviour in real time. This allows companies to adapt their products, services and marketing strategies more nimbly and accurately to meet the changing demands of international markets.
5. Global Brand Building: Digital internationalisation is not just about sales; it is also about building a strong global brand. An optimised and effective online presence helps establish brand credibility and trust in international markets.
6. Business Resilience: Geographical diversification through digital internationalisation can help companies mitigate economic and political risks in local markets. This makes companies more resilient to regional economic fluctuations.

In summary, the support and expertise we have received through the ACCIÓ programme has been instrumental in achieving our internationalisation goals through digital channels, and we are excited to continue working hand in hand with this entity in the future to further expand our global presence and achieve new successes in the international market.

The ACCIÓ Programme Continuing with the objective of promoting the internationalisation of companies through digital channels, Prada Nargesa has been the beneficiary of an important support provided by the ‘ACCIÓ’ programme, an initiative promoted by the Generalitat de Catalunya.

Within this context, Prada Nargesa has been graced with the prestigious International eTrade Coupon, an opportunity that actively seeks to encourage and promote international expansion through the effective use of digital technologies. This collaboration with ACCIÓ during the year 2022 has been fundamental to our growth and success in the international arena.

During this period, Prada Nargesa has received expert advice in relation to its strategic internationalisation projects, and this has been present at all stages of our digital initiatives. This comprehensive and forward-looking approach has been essential for the achievement of our business objectives on a global scale.

We would like to express our deep gratitude to ACCIÓ for the invaluable support it has provided us with. The Strategic Plan drawn up by this entity has been essential for our company, addressing aspects such as the analysis of international presence, global strategy and concrete proposals for action. This support has been a crucial catalyst for our success in the international arena and has been a partnership we deeply value.